How to Make Money With Digital Marketing
Want
to learn how to make money from Digital Marketing?
Whether
it's starting your own online business, selling freelance services, or finding a
salaried job, there are many ways to make money using digital marketing.
In
this guide, I'll present the 12 most effective ways to make money with digital
marketing and some practical steps you can take to get started with each one.
Let's dive right now.
 |
| Earn money through Digital Marketing |
These are the most popular ways to make money with digital marketing.
- Earn money as a content writer
- Become an SEO expert and sell SEO services
- Make money with affiliate marketing
- Selling consulting services to companies
- Earn money by selling ads
- Work as a social media manager
- Create and sell your own digital products
- Become a YouTube advertising partner
- Become an e-commerce expert
- Manage PPC campaigns for other companies
- Get a digital marketing job
- Build your own digital marketing agency
1. Earn money as a content writer
Content writing includes planning and writing content for online channels. It is often part of a digital marketing strategy and can involve writing a wide variety of content types, including articles, blog posts, posts for social media, and scripts for videos. To become a content writing professional, you must develop a variety of skills and meet certain qualifications. This includes:
- Writing Skills
- Keyword research skills
- SEO skills
- analytical skill
If
you want to work for a company, you should usually plan to earn a college
degree in journalism, marketing, or communications. College degrees are less
important than a self-employed person.
 |
| Content Writer |
Whether you work independently or with a company, obtaining different content marketing certifications can help you increase both your skills and your reputation.
There
are numerous content marketing courses, both free and paid, that you can use to
get certified.
It's also good practice to start your own blog. This allows you to further develop your skills and can act as a selling point when securing a job or freelance clients.
How much money can you make as a content expert?
It
depends on the job position and a number of other factors. For example, if you
work for a company, the average base salary for content writers is $3,509 per
month.
Earn Money as a Content Writer
If
you work as a content marketing freelancer, you may be paid per piece (per
article, etc). You can charge between $0.10 and $0.50 for each word you type.
The exact rate depends on the type of content and your level of expertise in
the subject.
You
can also develop the necessary skills and become a content marketing
specialist. In this case, the average salary of a content marketing specialist
is $81,000 per year. This number will vary depending on your location and level
of experience.
Resources to become a content expert
How
to become a content specialist – A complete guide on how to become a content
marketing specialist from scratch.
Best
digital marketing certifications – Here is a list of courses you can use to
learn the fundamentals of digital marketing and copywriting.
2. Become an SEO expert and sell SEO services
SEO
is one of the most important areas of digital marketing to master, as it can be
useful in a variety of different roles.
As
an SEO expert, you can sell your services to less knowledgeable customers. To become an SEO expert, you must first
understand the finer details of how search engines work.
After
that, you should start improving your SEO skills. There is no shortage of SEO
material on the web. It is recommended
to find a high-quality SEO course, as you can easily get lost among the endless
number of articles.
 |
| SEO services |
As
your knowledge and skills begin to develop, you will want to become familiar
with popular SEO tools that will help you streamline the way you work.
SEO
is constantly changing, so it's important to be aware of the latest SEO changes
and be able to adjust your projects accordingly.
To
successfully sell your services, you need to build a network of potential
customers. Build a website to provide your background in SEO and list your
services. You can start a blog and put
your SEO skills to work by driving targeted traffic to your site.
As
you begin to acquire clients, you will want to keep detailed records of your
results so you can create case studies that you can use to win more business.
How much can you earn as an SEO expert?
The
average hourly wage for SEO consultants is between $50–$125. Prices vary by
country and experience.
SEO Expert Hourly Rates
The
average salary for an SEO manager working for an agency or company is $77K per
year.
Resources to become an SEO expert
SEO Certifications – list of the most recognized SEO
certifications to follow and get certified.
How to
start a career in SEO – practical advice on how to build a career as an SEO
expert.
How to learn SEO – A learning plan on how to learn SEO from
scratch.
3. Make money with affiliate marketing
Affiliate
marketing is a business model where you earn commissions by referring to the
sale of other people's products.
The
process is simple. You find the products you want to promote, create a website
promoting those products, and attract interested visitors to your affiliate
products.
How Affiliate Marketing Works (source E-Commerce)
There
are two main types of subsidiaries. Standalone programs where you can join and
manage multiple partnerships on a single platform, creating an account directly
in a company and affiliate networks.
It's important to do keyword research before settling into a niche, as your blog will be the primary way to promote your affiliate products. That way, you can see the monthly search volume for related terms and get an estimate of the amount of traffic you can generate.
You want to pay special attention to keywords with transactional search intent. These are search terms that indicate a person is close to purchasing a product. Buy often, get discount, etc. contains words.
 |
| Affiliate Marketing |
Also, search for commercial search terms. These keywords indicate that a person is in the buying process but has not yet decided on a particular product. It includes words such as best, review, product x – product y.
Once
you have an idea of the types of products you want to sell, you need to
create your blog and start writing content. Choosing the right keywords will
make it easier for you to get started as you can find product comparisons and
reviews you can write for your first posts.
While you can join affiliate programs before starting your blog, it's usually a good practice to wait until you get some traffic. After all, you'll still need the traffic to be able to sell. Also, many affiliate programs have requirements for approval and may require that you already have an established audience.
How much can you earn through affiliate marketing?
Affiliate
marketing has huge earning potential, but you will need to build your web
presence and generate a good amount of traffic to your website to see
meaningful results.
If
you have the patience to build the business, you can easily get six figures a
year from affiliate marketing.
4. Selling consulting services to companies
Once
you have some digital marketing experience, you can monetize your skills as a digital
marketing consultant and start selling consulting services to other companies.
Follow
the steps below to get started:
Define your area of expertise
First, you need to be able to identify specific services to offer customers.
Find
areas of digital marketing where you are strong and where there is high demand for
services. This may include:
Social media marketing
- Branding
- Video Marketing
- Influencer Marketing
- Local marketing
- Email marketing
- Web analytics and reporting
Start blogging
Once
you have identified the specific service you will offer, the next step is to
start building your online presence.
A
website where you can add testimonials and case studies from previous customers
will act as a hub for your business so visitors can learn more about your
offer.
With
a website in place, you can start building your blog. Using your blog to write
about digital marketing topics related to your consulting services will help
you drive relevant traffic to your business while further expanding your online
presence.
 |
| Blogging |
Besides
blogging for potential clients, you can also use a blog to make money, read
this guide: How to make money blogging
for step-by-step instructions.
Build a network
The
larger your network, the easier it will be to find new customers.
Use
your professional network to find companies that might be interested in your
services.
You
can also reach out to your previous customers to see if they have any
connections looking for digital marketing services.
How much can you earn as a digital marketing consultant?
A
digital marketing consultant's fees will depend on their area of expertise,
project scope, and level of experience.
Very informative and appreciative Blog . In the dynamic landscape of Digital Marketing, keeping pace with innovation is essential.
ReplyDelete